Marlene Allul agent profile

Marlene Allul

More about Marlene

FFC 2023325453

My real estate career began in 1992 when I was looking for something more challenging in my life. Prior to real estate I ran a very succesful coffee shop on the main road Sea Point.

I gave cookery classes and catered for one and all.

Prior to this I was a Radiographer for 15 years for a prominent Radiologist in Cape Town.

Selling real-estate has given me the freedom I enjoy with regard to still being there for my family & friends.

Real estate has given me the opportunity to build wonderful friendships with so many people in my community. These friendships form the basis of my business where 80% is from referrals, past clients and their families and friends.

Should you be thinking of buying or selling anywhere on the Atlantic Seaboard, I would love to be of assistance to you.

Estate Agent Property News Articles

Market & Opinion

The marketability-value equation: How to strike the right balance when pricing your home for sale

07 Mar 2025

In today's ever-evolving real estate market, understanding the intricate balance between a property's value and its marketability is crucial for both sellers and buyers. We delve into the key differences between these concepts and explore how they impact property transactions. Plus, we'll take a closer look at how a property valuation is done in South Africa.

Market & Opinion

How to successfully sell your home over the December holidays

12 Dec 2024

Are you thinking of selling your home during the December holidays? While the festive season brings unique challenges—like buyers being on vacation or companies closing—you can still turn this into an opportunity. With careful planning and the right strategies, you can attract motivated buyers looking to close before the new year.

Market & Opinion

Understanding estate agent commission in South Africa – and how to choose the right agent for you

09 Apr 2025

Selling a home is one of the most significant financial decisions you’ll ever make, and the person who helps you through it can make all the difference. Estate agents play a crucial role in pricing, marketing, negotiating, and closing the sale — but choosing the wrong agent can lead to costly delays, stress, or even a lower selling price.

Market & Opinion

South Africa’s property market: A balancing act between recovery and affordability

18 Nov 2024

The South African property market is entering a new chapter, characterized by cautious optimism and subtle shifts in activity. Despite encouraging signs of renewed interest, house prices remain relatively stagnant, leaving buyers, sellers, and industry professionals wondering: What’s next for the property market?