Ilana Smith agent profile

Ilana Smith

eXp Realty / Property Practitioner

More about Ilana

Developing Dreams Into Reality | Invest with Insight Since 2010, I’ve dedicated my career to real estate, specialising in development sales, property management, and rentals. Over the years, I’ve worked alongside developers on both residential and commercial projects—guiding the process from off-plan sales through to final conveyancing. That journey has given me a deep understanding of the industry and the ability to navigate every stage with clarity and confidence. At eXp Realty South Africa, I bring together lifestyle-driven marketing and strong property fundamentals to create results that last. My philosophy is simple: Invest with Insight. I believe real estate is about more than bricks and mortar—it’s about aligning every decision with lifestyle, opportunity, and long-term value. I’m passionate about building futures, telling stories, and helping people make smarter property choices. For me, real estate isn’t just about selling homes—it’s about creating possibilities, building relationships, and guiding people to invest with true insight.

Estate Agent Property News Articles

Industry

Overpricing Costs South African Homeowners Time and Money, New MyProperty Report Finds

10 Sep 2025

South African homeowners risk losing both time and value when they overprice their properties, according to the newly released MyProperty Sentiment Index 2025. The report, based on feedback from over 200 estate agents, reveals that over 75% of homes end up selling below the asking price — and in many cases only after extended delays.

Market & Opinion

Pricing smart: The real difference between a home's value and its marketability

30 Oct 2025

In today's ever-evolving real estate market, understanding the intricate balance between a property's value and its marketability is crucial for both sellers and buyers. We delve into the key differences between these concepts and explore how they impact property transactions. Plus, we'll take a closer look at how a property valuation is done in South Africa.

Market & Opinion

Thinking of selling your home privately? What South African sellers should know

25 Nov 2025

With the rising cost of living and tighter bank lending conditions, many homeowners are looking for ways to cut costs when selling, including the idea of avoiding estate agent commission by selling privately. While this may seem like a way to keep more money in your pocket, the risks in today’s market are far higher than most people realise. A private sale can quickly become expensive, stressful, and legally risky if you’re not fully prepared.

Neighbourhoods

Exploring residential estates in Mossel Bay: a coastal lifestyle like no other

25 Jul 2025

Nestled along South Africa’s scenic Garden Route, Mossel Bay offers a unique blend of coastal charm, small-town warmth, and modern convenience. It’s no wonder this picturesque town has become one of the Western Cape’s most desirable property destinations. From luxury golf estates to tranquil eco-developments, Mossel Bay’s residential estates cater to a wide range of lifestyles, whether you’re a retiree looking for peace and quiet, a family seeking safety and schools, or an investor eyeing the town’s growth potential.