Helen Purdon

Harcourts Port Alfred / Principal Property Practitioner
More about Helen

I am a passionate Business Owner and Property Consultant, fully devoted to providing extraordinary service in the real estate industry. My love for people and the world of properties drives me to keep trying to be the best version of me. As the proud owner of Harcourts Port Alfred, I firmly believe in nurturing my team with utmost care and consideration, valuing their individual needs, distinct personalities, and personal motivations. Recognizing that these needs are ever-evolving, I continuously adapt my management strategies to foster a thriving work environment. This approach sets Harcourts Port Alfred apart, as we embrace a growth mindset and relentlessly strive to achieve excellence. My primary focus lies in comprehending the dynamics within the team, organizing team-building events that forge strong bonds among members, resulting in contented agents who actively contribute to our vibrant Port Alfred community.

My educational foundation began as a school girl at Kingswood College in Grahamstown. I returned to Kingswood after my tertiary education and taught there from 1985 - 1989, refining my communication skills and leadership abilities.

In 1997, I embarked on an entrepreneurial voyage and opened the Garden Pavilion franchise in Port Alfred. Through this venture, I gained invaluable experience in business management, operational oversight, and delivering unparalleled customer service. This period nurtured my acumen for business and fueled my entrepreneurial spirit.

Driven by my passion for people and propelled by an unyielding commitment, I transitioned into the real estate industry in 2000, joining Homenet. Over the span of six years, I honed my expertise and became a trusted authority in the local property market. In 2002, I successfully completed the Estate Agency Affairs Board Exam, cementing my knowledge and proficiency in the field.

In 2006, a new chapter began as I embraced an opportunity with Pam Golding Properties. During my five-year tenure, I continued to excel, serving a diverse clientele and fostering robust relationships within the industry.

Since July 2011, I have played an integral role in the success of Harcourts Port Alfred, utilizing my extensive experience and expertise to guide countless clients through their real estate journeys. I take immense pride in offering personalized advice and ensuring utmost satisfaction.

Throughout my career, I have placed a strong emphasis on continuous professional development. In 2003, I graduated from the Homenet Training Academy, further enriching my skills and knowledge in the real estate domain. In 2011, I completed the FETC Real Estate NQF4, showcasing my unwavering commitment to staying abreast of industry standards and best practices.

Beyond my professional pursuits, my family is the cornerstone of my life. My family have been an unwavering source of support and inspiration throughout my journey.

With an unwavering commitment to excellence, an extensive reservoir of experience, and an intimate understanding of the Port Alfred community, I strive to make a profound impact in the real estate industry. I am wholeheartedly dedicated to delivering the highest level of service, making dreams come true, and helping clients achieve their real estate goals.

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