Allen Ridley agent profile

Allen Ridley

More about Allen

I'm Allen Ridley, a passionate property practitioner professional. I've been working in real estate since 2017, and it truly feels like I'm living my life's calling. I have a deep love for helping people, and there's nothing more rewarding than assisting clients in finding their dream homes.

From our initial meetings with prospective clients to presenting them with various options, I make it a priority to establish a positive rapport quickly. I genuinely look forward to helping them navigate through the different phases of their lives.

For me, this isn't just a job – it's a lifestyle. Meeting with potential sellers and buyers is an exhilarating experience. Whether it's selling a small, simple apartment, a luxurious lifestyle property, a farm, an industrial or commercial property, or even handling late estate sales, I am well-equipped with the knowledge and skills to facilitate all these diverse transaction types.

Estate Agent Property News Articles

Market & Opinion

The importance of an accurate valuation when selling your home

03 Apr 2025

Pricing a home correctly from the outset is key to maximising returns and ensuring a smooth selling process. Setting the right asking price can mean the difference between a quick, successful sale and a prolonged listing that struggles to attract buyers.

Market & Opinion

How to successfully sell your home over the December holidays

12 Dec 2024

Are you thinking of selling your home during the December holidays? While the festive season brings unique challenges—like buyers being on vacation or companies closing—you can still turn this into an opportunity. With careful planning and the right strategies, you can attract motivated buyers looking to close before the new year.

Market & Opinion

The property market is showing signs of recovery

28 Feb 2025

South Africa’s property market is showing early signs of recovery, with the latest FNB House Price Index (HPI) revealing an increase to 1.2% year-over-year (y/y) in January 2025—the highest growth rate since June 2023. While still subdued, this trend signals improving buyer confidence, fueled by easing financial pressures and shifting lending conditions.

Market & Opinion

The marketability-value equation: How to strike the right balance when pricing your home for sale

07 Mar 2025

In today's ever-evolving real estate market, understanding the intricate balance between a property's value and its marketability is crucial for both sellers and buyers. We delve into the key differences between these concepts and explore how they impact property transactions. Plus, we'll take a closer look at how a property valuation is done in South Africa.