MyProperty South Africa platform upgrade at a glance
- Major milestone: MyProperty South Africa has officially switched over to the new MyProperty Africa platform.
- Smarter property search: The upgraded platform introduces new ways for users to find homes, including AI voice search, map-based tools, draw-a-search, and travel time search.
- Market transparency: Consumers can now access active property market insights designed to support more informed property decisions.
- Unified technology: The new platform is built to work across multiple countries, allowing faster innovation and a more consistent user experience.
- Industry support: MyProperty has now passed the 10,000-agent mark, with 10,056 agents supporting its long-term vision.
- Consumer and agent focus: The platform aims to simplify the property journey while helping users connect with trusted estate agents more easily.
- Long-term vision: The launch supports MyProperty’s goal of building Africa’s most transparent and forward-thinking real estate marketplace.
MyProperty has officially completed the migration of its South African property portal to the new MyProperty Africa platform, marking another major milestone in the company’s vision to build Africa’s most transparent and forward-thinking real estate marketplace.
The switchover brings South Africa onto the same next-generation infrastructure that powers the broader MyProperty Africa network, introducing new tools designed to simplify the property journey for buyers, sellers, renters, landlords, and estate agents.
With the upgraded platform, property seekers can now explore more intuitive ways of finding their ideal home, access active market insights, and connect more easily with trusted estate agents across the country.
A standout innovation introduced with the new platform is AI voice search functionality, making MyProperty the first property portal to offer an AI-powered voice assistant for property discovery.
Adriaan Grové, CEO of MyProperty, says the new platform represents a fundamental shift in how people search for property.
Property search should feel as natural as having a conversation. With our new AI voice assistant and unified platform, we’re removing friction from the property journey and making it easier for anyone to discover homes, understand the market, and connect with trusted agents.
Real estate is entering a new era where data, transparency, and intelligent tools empower both consumers and agents, and by bringing South Africa onto our unified MyProperty Africa platform, we can innovate faster and deliver features that fundamentally change how people discover property. This launch is not just a technology upgrade, it’s a step toward a more transparent, accessible property ecosystem for South Africa and, ultimately, for all of Africa.
The upgrade also reflects growing industry support for MyProperty’s long-term vision. The platform has now surpassed 10,000 registered estate agents, with 10,056 agents actively participating in our goal of a more transparent property ecosystem.
This switchover represents an important step forward for MyProperty in South Africa. By moving to a unified platform that operates in any country, we can innovate faster and focus on simplifying the property journey for everyone.
The new platform introduces several enhancements aimed at improving the search and discovery experience for users, including:
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An AI voice assistant for property search, enabling natural voice interactions with the platform
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Advanced property search tools, including draw-a-search and travel time search, allow users to define custom areas on the map or find properties based on commute times
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New property market insights, providing users with greater visibility into real-time market trends
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Mobile performance improvements, ensuring a faster and more seamless experience across devices
These features are part of a broader effort to modernise the property portal experience and provide consumers and agents with better data, better visibility, and more powerful tools.
The migration also strengthens MyProperty’s ability to scale its technology across multiple African markets, helping to create a connected property ecosystem that benefits both consumers and industry professionals.
The upgraded platform is now live and available to users across South Africa at myproperty.co.za, offering a faster, smarter, and more transparent way to search for property.
