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A cat with your mortgage

Sberbank, one of Russia’s largest banks, has taken a unique approach to gaining new mortgage customers - they are throwing in a cat.

Yes you read that right - each new customer has to opportunity to choose from 10 breeds of feline which will be delivered when the owner moves into their new home.

While this might seem strange in Russia cats entering the house ahead of the new owners is a sign of good luck. There is a catch however - you won’t be able to keep the cat.

Home owners will have a two hour session with the cats to take photographs and housewarming bonding time before they have to hand over the cat again.

In a competitive market, it surely one way to stand out from the other banking institutions. 


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