SA trade focus on emerging economies boosts Sandton homes market

“Residential property in Johannesburg – and Sandton in particular – is attracting increasing interest from expatriate executives and key staff deployed to South Africa by BRICS and other emerging world economies,” says luxury homes marketer Ronald Ennik.

“It is a trend that will gather momentum as South Africa continues to roll out its policy of engaging in bilateral trade and investment opportunities with emerging economies in Asia and the rest of Africa,” says the founder and CEO of Christie’s-affiliated Ennik Estates.

“Government’s commitment to this policy was again underlined when  President Jacob Zuma visited the Republic of Congo (Brazzaville) this week to attend the international Forbes Africa Forum on economic development, investment and infrastructure opportunities in Africa,” adds Ennik.

 “In the past, foreign corporate investment in South African residential property was predominantly from Britain and the rest of the European Union (EU) – historically South Africa’s single largest trading and investment partner.

“Today more and more home sales and rentals are being signed with South African-based managers and other representatives of the emerging markets with which we are now trading,” says Ennik.

“Like their counterparts in the EU and USA, their business and personal address of choice is Johannesburg’s northern suburbs – particularly Sandton, with its vibrant cosmopolitan lifestyle and rich diversity of modern high street living.

“Continually mobile between South Africa, the rest of Africa and their home countries, they have a preference for secure lock-up-and-go, sectional title-type accommodation and cluster living and are, therefore, a key factor in the increasing densification currently under way in Sandton.

“This is reflected in the number of mixed use new commercial developments in and around the CBD, as well as the growing number of townhouse and cluster developments in nearby suburbs” says Ennik.

  Comment on this Article

  Please login to post comments

Post to my facebook wall
Characters remaining

    Latest Property News
    • 24 Nov 2017
      Demand for secure estate living in Hout Bay has risen sharply in recent years, precipitating a spike in development with estate homes now accounting for 20.24% of the property landscape with the launch of an exclusive new gated development on 26 November adding 20 more units to the existing 1250 estate homes.
    • 24 Nov 2017
      There are some things that money can’t buy – spectacular views from Mouille Point to the V&A Waterfront and a trendy and lively neighbourhood that encapsulates the very best of the Cape Town lifestyle.
    • 24 Nov 2017
      Tshwane’s four-bedroom Mayoral mansion, nestled among ambassadorial residences in the upmarket suburb of Muckleneuk, fetched R5.1 million after spirited bidding at High Street Auctions’ final sale of the year.
    • 23 Nov 2017
      Reserve Bank Governor, Lesetja Kganyago, said that the Monetary Policy Committee had once again decided to let the interest rates remain unchanged with the repo rate at 6.75%, and the prime lending rate at 10.25%.
    • 23 Nov 2017
      As the holiday season approaches, most of us are counting the days until that year-end bonus hits our account. There’s nothing quite like a little bank balance booster to get us in the holiday spirit.
    • 23 Nov 2017
      The Adelphi Centre (now entitled “ARTEM") in Sea Point, Cape Town, is being extensively renovated, and once complete will offer an ultra-luxurious galleria style shopping centre unlike any other seen on the Atlantic Seaboard or in Cape Town.
    • 23 Nov 2017
      If you are looking to sell your home in today’s real estate market, there are certain things that you need to include both inside and outside your house. Today’s generation of home buyers is looking toward a more eco-friendly, energy and water conscious home, and if your house stands out then you are more likely to be able to sell it.
    • 22 Nov 2017
      Most people know of the Community Schemes Ombud Service (CSOS) and that levies must to paid to fund its operations. In this article the experts at Paddocks will address some of the issues that are causing confusion.
    Subscribe to the MyProperty Newsletter

    Last Name  
    Email Address  
    Email Frequency
    Share this Page

    For Sale Property
    Rental Property
    More Options
    Connect with us