A streamlined approach

With more agents on her team, and a smaller, yet more technologically advanced office, Dorothy Foster, Broker/Owner of RE/MAX Oaktree which has serviced the Stellenbosch area for the past 13 years, says that business is going well and more agents are being attracted to the RE/MAX brand due to its offerings.

With technology becoming an ever-increasing tool for business-client interaction and communication, regardless of the agency size or location, Foster says that agents no longer need to be confined to their desks and can interact with buyers and sellers more professionally through making use of the range of technology-enabled tools available to them.

This is one of the main reasons why the RE/MAX Oaktree office, which is still in the same building on Dorp Street within the historic core of Stellenbosch, is now two thirds of its original size. “Our service to agents has been streamlined and, compared to 10 years ago, all agents are now computer literate,” she says.

Foster says that there is no doubt that the world of technology is constantly reinventing itself and that estate agents need to get connected and keep abreast of technological advances in order to remain successful.  “If we don’t keep up to date with what’s happening and are not constantly striving to make our business more efficient and technology savvy, we will get left behind,” she notes.

Foster continues: “The real estate industry has been changed dramatically through the use of modern technology and property professionals as well as their clients, both locally and abroad, can gain access to masses of property information instantly. Never before have agents been in such a powerful position to initiate and focus communication to their target market.”

Adrian Goslett, CEO of RE/MAX of Southern Africa, says that agents need to become more mobile and connected than ever before. “Clients want faster access to information and agents need to be able to provide that information in real time.”

Goslett reports that with all the technological savvy support services RE/MAX of Southern Africa offer its agents, it comes as no surprise that more and more agents are attracted to the brand. To date this year 11 new RE/MAX franchises have been sold and more than 188 agents have joined the brand around the country.

Two new agents recently joined RE/MAX Oaktree: Marelize Smith who has banking experience and more recently gained bond origination skills and Carey Jones who has sound sales experience.

Foster explains that as both Marelize and Carey are completely new to the real estate industry, they are considered to be interns. This means that they have to attend classes, complete assignments and remain under the mentorship of an experienced agent.

“Marelize and Carey joined the RE/MAX Oaktree team as they like the brand and our reputation in Stellenbosch. The RE/MAX system, which allows them to progress once they have experience, was also an attractive part of the offering,” she says.

Community involvement and charity initiatives remain important to RE/MAX Oaktree, which is why all 10 of its agents continually contribute a set amount from each transaction to the Reach for Dream Foundation. In addition, the office is currently on a blanket and clothing drive to support The Night Shelter. Foster explains that The Night Shelter opened in October 1999 to provide overnight facilities and basic care for the increasing number of homeless people in Stellenbosch and has room for 30 men and 10 women. Welfare and medical care are provided with preference given to the oldest, sickest and poorest. The Night Shelter is not considered a permanent shelter but rather a transitional home and people are encouraged to make contact with their families or to get jobs and move to a more permanent lodging if possible. “We have a collection box in the office and clients are encouraged to bring what they can donate to this worthy cause,” Foster concludes.

RE/MAX Oaktree has been a client of MyProperty since we've launched the site way back in 2005!

You can visit the RE/MAX Oaktree website at to find all the latest Stellenbosch listings.

Thank you Dorothy and team for your continued support!

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