Property expert Ed Hatch is coming back to SA

Following on from last year’s successful visit, RE/MAX of Southern Africa will once again be bringing back property expert, author and trainer, Ed Hatch, to address delegates in various venues across the country from 14 May to 29 May 2012.

“Ed Hatch’s visit to South Africa last year was very valuable to all the property professionals that attended. His talks are always informative and the experience he has gained from many years within the property industry has given him an insight into the real estate business that is reviled by few trainers today. We are privileged to have him back this year to form the basis of the training given at the upcoming RE/MAX National Road Show,” says Adrian Goslett, CEO of RE/MAX of Southern Africa.

Since 1977, Hatch has been in the real estate business as a licensed realtor and is the senior instructor for the Council of Residential Specialists.  As the president of Ed Hatch Seminars, he has addressed over 100 audiences each year since 1990. He has been a featured speaker at the last 17 consecutive National Association of Realtors (NAR) Conventions, ten Certified Residential Specialist CRS Sell-a-brations, and has spoken internationally throughout the US, Brazil, Canada, Malaysia, New Zealand, Singapore, South Africa, Sweden, and the United Kingdom.

Goslett says that being able to gain knowledge from industry experts such as Hatch will better equip Broker/Owners and estate agents alike to offer a more professional service to their clients. “As Ed so eloquently pointed out last year, buying property is a massive decision. In fact, it is probably the largest decision most people will make with regard to their financial wellbeing in the future. This is why it is so important that professionals in the industry are expertly trained and have a solid base of knowledge to ensure that they can effectively guide their clients through the process,” says Goslett.

The seminars will once again focus on negotiation skills and effective communication between estate agents and their clients, bearing in mind that the real estate industry is a people-based business.  Hatch has a passion for teaching methods that professionals can use to build relationships with their clients and win others over as opposed to winning over others.  It is important for agents to be able to successfully mediate between the seller and buyer and essentially understand the needs and goals of both parties.  Often disagreements are merely misunderstandings, so communication is the key element of negotiation. According to Hatch, given that real estate agents face the same challenges now as they did back in 1977, they should be prepared for the inevitable and be proactive.  His philosophy is that while being a part of a big brand will get you in the door; it is face-to-face interaction that will ensure you get the business and referrals.

“This year our focus will once again be to provide those that represent our brand with excellent training so that the RE/MAX Broker/Owners and real estate agents remain some of the most professional in the industry. This is one of the factors that we believe has attracted so many agents as well as prospective clients to our brand,” Goslett concludes.

Ed Hatch Biography

As a professional realtor, Ed Hatch holds the CRB, CRS, and GRI designations. Since becoming licensed in 1977, he has excelled in every phase of the profession from salesperson to manager and broker owner. Also, he was the 1998 president of the Council of Residential Specialists.

As a trainer, Ed is a senior instructor for the Council of Residential Specialists and as president of Ed Hatch Seminars has spoken to over 100 audiences a year since 1990. He has been a featured speaker at the last 17 consecutive NAR Conventions, ten CRS Sell-a-brations, and has spoken internationally throughout the U.S., Brazil, Canada, Malaysia, New Zealand, Singapore, South Africa, Sweden, and the United Kingdom.
As an author, Ed has published articles in Real Estate Business, Communiqué, and Relocation & Real Estate Magazines. Also, he co-authored two CRS courses, Business Development For The Residential Specialist and the new Building An Exceptional Customer Service Referral Business.

  Comment on this Article

  Please login to post comments

Post to my facebook wall
Characters remaining

    Latest Property News
    • 17 Nov 2017
      FWJK has announced the launch of its latest residential brand, the Lil’ Apple, which will be launched simultaneously in two developments in Cape Town and Umhlanga totaling 600 apartments. The Lil’ Apple is set to be a brand of FWJK’s New York style apartments which will be rolled out nationally.
    • 17 Nov 2017
      It’s been a tumultuous year on many fronts, with socio-political uncertainty setting the tone for much of South Africa’s economic activity yet despite this and seemingly counter-intuitively, the residential property market has held up well.
    • 17 Nov 2017
      The EAAB (the Estate Agency Affairs Board) recently claimed that around 50,000 illegal estate agents could currently be operating illegally.
    • 16 Nov 2017
      Penthouses are synonymous with New York – characterised by high-rise living that is decidedly luxurious and spacious. While exclusivity comes at a price, you can still create a “penthouse” look and feel in your existing apartment or even the upstairs bedroom of a double storey house with some clever design changes and styling touches.
    • 16 Nov 2017
      The area has long been popular with kite surfers and, with escalating property prices in Cape Town itself, is increasingly in demand with home owners who work in town, but are looking to invest in more affordable properties.
    • 16 Nov 2017
      Cape Town’s popularity as a world-class tourist destination has resulted in a spike in the number of homes available for holiday lets and fuelled investor demand for sectional title units with short term rental potential.
    • 15 Nov 2017
      Sappi, one of South Africa’s oldest global companies and a leading global supplier of sustainable woodfibre products, has moved its global and regional headquarters to a new site on the corner of Oxford and 14th Avenue in Rosebank.
    • 15 Nov 2017
      There’s an old saying in real estate that you should seek to make a profit when you buy, not only when you sell – and a large part of succeeding at that endeavour is buying a home in an area with desirable features that will enhance the resale value of your property.
    Subscribe to the MyProperty Newsletter

    Last Name  
    Email Address  
    Email Frequency
    Share this Page

    For Sale Property
    Rental Property
    More Options
    Connect with us