select
|

Winds of change to sweep through residential real estate industry

New, independent voice to represent the real estate sector in South Africa.

“Never before has there been a more important for the real estate industry to assert itself. The sector needs a credible voice to take the lead, one that can make a tangible and positive difference. As an industry we need to create a united, fully represented front characterised by credibility and professionalism.” So says Deidré Penfold, Interim Chief Executive Officer of the newly formed Real Estate Business Owners of South Africa (REBOSA).

19 March 2012 will see the commencement of the countrywide launch of this brand new real estate industry body, which will be positioned as an independent, voluntary organisation representing the interests of all South African real estate businesses large and small.

According to Penfold a consultative process has been conducted throughout the various regions of the country to ascertain needs in the residential real estate profession. These detailed findings formed the basis of the Memorandum of Incorporation and Code of Conduct of REBOSA, which is to represent the interests of all business owners and principals within the real estate sector.

Commenting on the formation of REBOSA Penfold said: “The key focus of the organisation is to unite, transform, uplift, empower and develop the real estate profession across all areas of the market, achieving an environment for businesses to thrive in and expand while contributing to a vibrant economy.”

According to Penfold REBOSA will safeguard the interests of the real estate sector in the wider business environment through organisations such as Business Unity South Africa (BUSA) and the National Economic Development and Labour Council (NEDLAC). REBOSA will become a fully inclusive voice for small, medium and large businesses alike.

“It is our intention to lead the real estate sector at a business level. In so doing we hope to influence economic, social and labour policy in the interests of members. We will furthermore lobby and advocate agreed positions and policies to promote and advance the greater real estate sector. Part of our mandate will include the commissioning of research on relevant issues. In order to remain fully appraised of the situation on the ground we will communicate and consult with members on important national and international affairs that may impact the South African real estate sector.”

Penfold explains that a number of initiatives and projects will be launched in the coming weeks to support the objectives of REBOSA. “This is a call to action for real estate businesses,” she asserts. “As a first step a comprehensive database of business owners, principals and employers has been developed for each province. This will be continuously be updated. We have also provided input on the Consumer Protection Act and the Property Code. Communication will be a significant focus area within REBOSA with the implementation of a newsletter and an interactive website, which will be a forum for members to engage, ask questions, provide comments and be updated on major industry developments and, for example, the effects of legislation.”

REBOSA will work collaboratively with key stakeholders in uplifting the industry and contributing to the professionalism of the real estate sector, thereby ensuring its long-term sustainability within the economy. Membership is voluntary, and is open to all business owners, principals and employers who are registered with the Estate Agency Affairs Board and hold a valid Fidelity Fund Certificate.  

An annual membership fee is payable and there are three membership categories on offer:

·      Small businesses (1 – 5 employees)
·      Medium businesses (6 – 19 employees)
·      Large businesses (20 and more employees)  

“REBOSA is representative of South Africa’s economy and demographics and will certainly be playing a meaningful and positive role in all aspects of real estate life,” concludes Penfold.

All business owners, principals and employers are invited to attend the official launch of REBOSA, which will commence in Cape Town on 19 March from where it will move to Johannesburg on 20 March and finally to Durban on 22 March 2012. Booking for the launches is essential.


  Comment on this Article

  Please login to post comments

Post to my facebook wall
  
2000
Characters remaining


    Latest Property News
    • 19 Feb 2018
      While most homes in cluster complexes, estates and other gated communities come with at least one garage or carport, residents would often like additional permanent parking or storage areas for things like trailers, bikes, boats and caravans.
    • 16 Feb 2018
      Whether you own a property in a sectional title complex or are looking to invest in one, the financial standing of the body corporate is the single most important thing that can affect your investment or your buying decision.
    • 15 Feb 2018
      One positive consequence of the financial crash in 2008 was the rise in consumerism, especially in the property market, where buyers have steadily become more knowledgeable and more value conscious.
    • 15 Feb 2018
      While most homeowners will take the agent’s commission into consideration when they are trying to determine what the will get out from the sale of their property, many often forget to factor in the other costs involved in a home sale, says Adrian Goslett, Regional Director and CEO of RE/MAX of Southern Africa.
    • 14 Feb 2018
      The forecast for the national rental market in 2018 remains a mixed bag of good news and bad news. Although rentals are expected to rise slowly as the challenges of home affordability and tighter lending criteria tighten their grip, it’s a double-edged sword as the market also will come under increasing pressure from factors like declining disposable income levels.
    • 14 Feb 2018
      While you may not have intended to place your home on the market, what do you do if you receive an unexpected offer on your home? In areas where demand outweighs the current supply of homes available to buyers, it is not unheard of to have buyers make offers on homes that aren’t on the market, says Adrian Goslett, Regional Director and CEO of RE/MAX of Southern Africa.
    • 14 Feb 2018
      If you are looking to sell your home this year, Debbie Justus-Ferns, divisional manager of Renprop Residential Sales, says that there are five crucial things to do before the ‘for sale’ sign goes up.
    • 01 Feb 2018
      February is the month of love and to celebrate we will be posting about all the things we love this month. Follow the #MyPropertyLoves hashtag to keep up with our favourite things.
        
    X
    Subscribe to the MyProperty Newsletter

    Name  
    Last Name  
    Email Address  
    Email Frequency
    select
    X
    Share this Page

       
    For Sale Property
    Rental Property
    More Options
    About
    Connect with us
    FEEDBACK