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Property industry heavyweight joins RE/MAX

“With more than 19 years of experience in the financial sector of the property industry, of which 15 years were in management positions heading up successful sales teams, Kevin brings a wealth of knowledge, experience and understanding of real estate into the RE/MAX fold,” says Peter Gilmour, Chairman of RE/MAX of Southern Africa.

Gilmour says that the growth that the RE/MAX brand has experienced over the past year, both in terms of sales figures and market share, is largely attributed to the high calibre of people that work within the group.  “Kevin is passionate about property and people, and through the experience he has gleaned in the industry to date, he has a good understanding of where the industry has come from and where it is going to and will no doubt be an asset to the RE/MAX brand.”

Jacobs, who has spent most of his career developing and fostering relationships within South Africa’s real estate network, says that he is honoured to join the RE/MAX team.  “This is a fantastic opportunity to be a part of the inner workings of South Africa’s leading real estate brand. It is a brand that is well-known and trusted by consumers around the world, and it is a brand that has a strong business focus – from the Broker/Owners to the estate agents, everyone within the group is an entrepreneur and I look forward to adding value to the operation.”

As National Franchise Development Manager, Jacobs will have a big focus on developing and nurturing stronger relationships with new and existing partners in the real estate industry as well as adding value to all of the RE/MAX franchises. “I am looking forward to growing the RE/MAX business even more, as well as developing new business and strengthening the brand. While the property market is expected to remain tough during 2012, I believe it will be a good year of growth for RE/MAX.”

Gilmour notes that brand focus, lead generation and offering a quality service will be the drivers of success in 2012. “RE/MAX of Southern Africa welcomes Kevin to the team and looks forward to a long and fruitful relationship with him. We have geared up to take advantage of the opportunities that the market will present during 2012, and with a strong foundation of key personnel, we are sure to achieve even greater success in 2012,” Gilmour concludes.

More on Kevn Jacobs:

Kevin Jacobs started his career in property 19 years ago in the banking sector. He spent 10 years in the Standard Bank Home Loans department, where he interacted with the various estate agency brands on the financial side of property transactions, building strong relationships and networks.
Kevin was transferred to Cape Town where he was appointed as Standard Bank Home Loans’ Provincial Sales Manager for the Western Cape.

As the industry mechanics changed, Kevin moved to leading mortgage originator, Betterbond, where he took on the role of Regional Sales Manager for the Western Cape. During his time with Betterbond he established relationships with the top real estate brands, and successfully grew the Western Cape region to become the top Betterbond region for seven years running.


Kevin then moved back to Johannesburg to head up Bettergroup’s bridging finance business as the National Head of Sales. When the business was sold, Kevin moved to SA Home Loans as Gauteng’s Regional Manager.

Shortly thereafter, he was presented with a fantastic opportunity to join RE/MAX of Southern Africa as its National Franchise Development Manager.


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