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RE/MAX opens in Franschhoek

Peter Hager, former founding principal of the old Jager Estates, will head the new RE/MAX office as the Broker/Owner. Hager is confident that with his wealth of knowledge gained by living in the beautiful Franschhoek Valley for two decades and working in the local real estate market, he is ideally positioned to offer both buyers and sellers the best possible service, expert advice and peace of mind.

Adrian Goslett, CEO of RE/MAX of Southern Africa, says: “We are excited to have a real estate professional of Peter’s calibre join the RE/MAX brand. Being a successful real estate brand means procuring and retaining the top professionals in our industry, and RE/MAX has continued to grow and perform exceptionally well due to the quality of people within our organisation. It is exciting to grow our market presence and now boast an office that can service buyers and sellers in the Franschhoek area.”

Franschhoek has, and always will be, a sought after and desirable location for both local and foreign property investors. “In the past, investment in Franschhoek was divided equally between local and foreign buyers. However, that demographic has changed and we now have more local investment entering our market than foreign. A large number of buyers in the area are parents whose children are going to Stellenbosch University. They want to be close to the university but don’t want to reside in Stellenbosch,” says Hager.

According to Lightstone, a property statistics and data provider, the majority of properties available to investors are freehold homes, which make up 58,89% of the market stock in Franschhoek, with 35,45% of property here estate properties and 5,66% sectional title apartments.  The average price of a sectional title unit has grown from the R1,061 million recorded in 2010 to R1,604 million in 2011, while the average selling price of a freehold home during 2011 is approximately R2,584 million.

Hager notes that buyers can purchase entry-level apartments around the R1,2 million mark, while entry-level homes start at the R2 million range and go up to about R25 million. Farms in the area are priced between R60 million and R90 million depending on size and location. These kinds of luxury properties that are for sale through RE/MAX Prestige Country Properties will be showcased to a spectrum of discerning buyers within the RE/MAX network, which Hager says will provide enormous exposure for the sellers.

RE/MAX Prestige Country Properties opened its office on a high note with a sale taking place almost immediately. Hager notes that a property which was listed in the morning for R11,5 million was sold on the same day. “The fact that the property was listed and sold within a 12 hour period is truly a remarkable achievement,” he says.

Bradley Tyler will join Hager as a real estate broker who brings an in-depth knowledge of the local real estate market. Tyler has developed numerous successful businesses and properties in Franschhoek over the past two decades, not least of which is the landmark Place Vendome Lifestyle Centre at the entrance to the village.


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