select
|

Harcourts on course in North West

International real estate group Harcourts has arrived in the North West province with the conversion of three former Homenet offices to the global brand.
 
This follows the partnership deal concluded late last year between Harcourts International and South Africa’s Homenet group, which has now been renamed Harcourts Africa and is attracting many new members in addition to the conversion of all former Homenet offices.
 
Pieter Britz, owner of Harcourts Potchefstroom and Harcourts GoldRidge in Carletonville, says the new brand is inspiring growing enthusiasm in the real estate market. “It lends new momentum to service delivery and client services and is set to rewrite the manual for real estate transactions in this country.
 
“Harcourts’ values, with its strong emphasis on people, fits us like a glove and we are looking forward to introducing our clients to the Harcourts concept,” he says.
 
The third Homenet office in the province to convert to the Harcourts brand is in Klerksdorp and it will trade as Harcourts Excellence.
 
Owner Adèl Loots agrees with Britz that the Harcourts values will benefit local property consumers. “It strikes just the right note in the current economic climate, with the motto ‘People first, doing the right thing, being courageous and fun and laughter’,” she says.
 
“Another great advantage is the group’s international exposure and the innovative training that agents will have access to.”
 
Loots and Britz add that the conversion to the new brand comes at a very opportune moment as the regional property market is showing signs of renewed activity. “Buyers are displaying greater confidence in the market thanks to lower interest rates and better access to bond finance,” they say.
 
Martin Schultheiss, CEO of Harcourts Africa, says the group is pulling out all the stops to rebrand all former Homenet offices by March next year. “However, we have our job cut out since more than 20 new offices have joined the group since the beginning of the year and we are still receiving a stream of new applications from independent offices as well as disillusioned members of other real estate groups.”
 
Harcourts is the fastest-growing real estate group in South Africa and Australia, the biggest in New Zealand, and also operates in China, Fiji, Indonesia, Singapore and Zambia. It has been rated by world real estate authority Stefan Swanepoel as one of the top five international real estate brands.
 
ISSUED BY HARCOURTS


  Comment on this Article

  Please login to post comments

Post to my facebook wall
  
2000
Characters remaining


    Latest Property News
    • 18 Jan 2018
      New year, new goals! If you’ve resolved to purchase your first property in 2018, then this 6-step guide from the Rawson Property Group is a must-read. It will help you navigate and simplify what is often be seen as a confusing process of buying your first home – right from the house-hunt to the house-warming.
    • 17 Jan 2018
      While the current property market may still favour buyers, it doesn’t mean that they shouldn’t be well prepared before putting in an offer to purchase.
    • 17 Jan 2018
      Lightstone lists Blair Atholl as the most expensive suburb with an average house price of R11.2 million, followed by Westcliff (R10.5 million), Dunkeld (R9.3 million), Sandhurst (R9.1 million) and Inanda (R7.2 million).
    • 17 Jan 2018
      As it currently stands, there are four main ways in which a home can be bought in South Africa, says Adrian Goslett, Regional Director and CEO of RE/MAX of Southern Africa, who adds that deciding in which legal entity to purchase the property is not a decision that should be entered into lightly, as each has its pros and cons.
    • 16 Jan 2018
      The start of the new year is symbolic of new beginnings. A good time to take stock of one’s possessions as well as how necessary they actually are. However, seeing as the process may appear daunting – a plan goes a long way.
    • 16 Jan 2018
      The Western Cape is still in the throes of a severe drought and many households have to adjust the way they use and save water. It is a little more complicated in sectional title schemes, however, as it is not that easy to implement grey water systems for multiple users and it is also difficult to monitor water usage accurately if there are no separate water meters
    • 15 Jan 2018
      In ideal rental situations, when a lease is signed the tenant will stay for the full duration of his lease without any complications and the landlord will uphold his obligations, creating a win-win situation for tenant and landlord.
    • 15 Jan 2018
      The Atlantic Seaboard’s housing market has stoically withstood the brunt of the growing economic and political instability, consistently achieving double digit growth way above the national average, however, in 2017 South Africa’s most resilient market finally began to yield to the pressure.
        
    X
    Subscribe to the MyProperty Newsletter

    Name  
    Last Name  
    Email Address  
    Email Frequency
    select
    X
    Share this Page

       
    For Sale Property
    Rental Property
    More Options
    About
    Connect with us
    FEEDBACK