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R450m New York style apartments for Cape Town and Umhlanga

FWJK has announced the launch of its latest residential brand, the Lil’ Apple, which will be launched simultaneously in two developments in Cape Town and Umhlanga totaling 600 apartments. The Lil’ Apple is set to be a brand of FWJK’s New York style apartments which will be rolled out nationally.


 
These apartments, according to Dave Williams-Jones CEO of FWJK, will sell from R650,000 including VAT and transfer duty and are intended to make living in the City affordable. The designs of the apartments are based on the designs typically found in Manhattan, New York where the market there has served the demand from people, principally young professionals and people working in the City.  Millennials are scaling down the size and price of the properties they invest in order to have more disposable income for other things such as travelling and other life experiences and this brought us to the slogan “Stay Small Live Big” he added.
 
South African cities are no different and Cape Town and Durban are becoming unaffordable where the apartment entry price level is above the R1m mark. The apartment sizes start at around 20m² including balcony and have incorporated the use of vertical space which includes a fold-up double bed, fold-down dining room table and innovative use of space for storage. The most defining part of these New York Style apartment living developments will be found in the facilities they offer which form part of the development.
 
The Lil’ Apple brand will include amenities such as, restaurant, co-working spaces, curated retail outlets, boutique coffee brewery, roof terraces where residents can relax and meet up with friends in the building through a next generation community building cell phone app


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