Harcourts comes to Germiston

Harcourts comes to Germiston

03 July 2009

The international Harcourts real estate group will shortly have two offices open in Germiston, thanks to the rebranding of the Homenet Full Circle and Homenet Heloman agencies.

This follows last year's partnership deal between Harcourts International and South Africa's Homenet group, which has now been renamed Harcourts Africa and is in the process of re-branding all its offices around the country.

Simon John Smith, principal of Harcourts Full Circle in Lambton, says the conversion is very exciting and that the new technologies that Harcourts has implemented will greatly enhance operations.

"Technology is definitely the way forward and Harcourts has pioneered a number of firsts in this field. It was the first real estate organisation in New Zealand, where it originated, to upload listings to its own website and the first to develop a fully online programme for its offices to manage their business. Most recently it was the first to upload all of its listings to Google".

Smith has been in the property industry for six years and his agency employs 10 sales agents, three of whom have already qualified through the Harcourts Training Academy and the rest of whom will soon follow suit, he says.

Leonora Swart, who heads up Harcourts Heloman, says the Harcourts group offers a winning formula which will quickly gain a following in South Africa.

"The Harcourts philosophy of people first, doing the right thing, being courageous and having fun resonates with many and will no doubt provide much encouragement in these difficult economic times."

At present, four agents are currently working for Swart, one of whom has already qualified through the Harcourts Training Academy.

Harcourts is the fastest growing real estate group in Australia and the biggest in New Zealand. It also operates in China, Fiji, Indonesia, Singapore and Zambia and has been rated by world real estate authority Stefan Swanepoel as one of the top five international real estate brands.

It currently has more than 600 offices employing 4000 sales consultants, and sells more than $19,5bn worth of property every year.

  Comment on this Article

  Please login to post comments

Post to my facebook wall
Characters remaining

    Latest Property News
    • 18 Oct 2017
      Homes in community housing schemes such as estates and cluster home complexes are generally sold at a premium, so buyers in these schemes are often confused and annoyed to find that they don’t have much “freedom of choice” when it comes to the exterior appearance of their properties.
    • 18 Oct 2017
      South Africa’s residential sector is embracing green, with new builds and existing stock the focus of a domestic market with already the highest percentage of green building projects currently underway.
    • 18 Oct 2017
      Submitted an offer and having it accepted by the seller is exciting, but it is certainly not the end of the property sales process. There are a few more obstacles that need to be overcome before the home can change ownership and the keys are handed over. Failing to overcome any of these hurdles could result in the deal falling through and you starting the journey from the first step.
    • 17 Oct 2017
      It is relatively straightforward to make a good property investment when the economy and housing market are booming. As the old saying goes - a rising tide lifts all boats. However, says Sandra Gordon, Pam Golding Properties senior research analyst, when the economy is struggling with low growth – as South Africa’s currently is, there are still opportunities for investments
    • 17 Oct 2017
      In recent years, residential property investment has been highlighted for its value as an income stream when the property is bond-free, especially for those owners in their retirement years.
    • 17 Oct 2017
      As technology improves, so does the level of property scams that do the rounds, and while every precaution seems to be taken, there will be yet another thing that fraudsters find to dupe people out of large sums of money, warns Johnny Henkes of law firm Henkes Nolte-Joubert.
    • 16 Oct 2017
      With Accelerate Property Fund owning a large portion of business right land and partnering with the Fourways Precinct, residents in this (and surrounding) areas can almost be assured that the plans for the improvement and development of the area will increase residential property values exponentially in the coming year
    • 16 Oct 2017
      You have done your homework thoroughly, researching the market and current trends in the area and gaining a clear understanding of the renovation process you have in mind. You are not discouraged by the time and dedication required nor the plethora of possible minefields, and you decide to take the plunge. What next?
    Subscribe to the MyProperty Newsletter

    Last Name  
    Email Address  
    Email Frequency
    Share this Page

    For Sale Property
    Rental Property
    More Options
    Connect with us