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Johannesburg homes market poised to rise

“The Johannesburg residential property market is set for an upturn after a long period of uncertainty and flat-lining prices,” says homes marketer Ronald Ennik.

“And first-time buyers stand to gain the most, simply because they don’t need to sell a home in order to buy one,” adds the founder and principal of Rosebank-based Ennik Estates.*

“Fundamentally, Johannesburg home prices at present are the most undervalued they have been in the past 20 years. There are opportunities galore to buy at a discount. 

“Unlike Cape Town, the Johannesburg residential property market is nowhere near topping out from a boom period – as it did in 2007,” adds Ennik.

He says buyers who find the home that suits their needs and lifestyle should climb aboard now, while interest rates are still relatively low. “However, they must be aware that the rates will inevitably rise in the future.”

Ennik makes this point in spite of the ongoing concern about the shifts and changes that continue to roll out across the political and economic landscape of South Africa under the present national leadership.

Mantle of uncertainty lifted

“The catalyst for this situation was clearly the presidential dismissal of Finance Minister Pravin Gordhan and his deputy Mcebisi Jonas – inevitably followed by the country’s resultant slide into international rating agency junk status. 

 “These unfortunate developments, together with the Cabinet reshuffle that followed, have lifted the mantle of uncertainty that that has been overhanging the property market for some time. Buyers and sellers can at last see the lie of the land, albeit it a pretty daunting picture right now,” says Ennik. 

“They know that, at this moment in South African residential property market history, ‘right now’ is pretty good timing,” he adds.

While conceding there is clearly an element of risk at present, Ennik says Cape Town is in a far more vulnerable situation than Johannesburg. 

“They have been in an opposite cycle and are now ripe to come off their boom. By contrast, there is no fat in the undervalued Johannesburg market – and there is, therefore, less risk and more potential,” adds Ennik.

“The fact that banks are granting bonds confirms they are seeing value in the residential property transactions that are happening right now. In fact, there has even been a slight easing of loan-to-value ratios recently.”

Investment opportunities

Ennik says the value gap between new and existing properties in Johannesburg is now 30 per cent. “This clearly presents extraordinary investment opportunities as more and more owners opt (or are forced) to sell in the current  economic and political climate.”

Against this background, Ennik’s message to first-time buyers is: “Be courageous and take the plunge – because nothing ventured is nothing gained.” 

Conversely, his advice to homeowners holding on to their properties is: “Don’t be concerned. Given the country’s projected GDP growth – albeit modest – your property is more likely to rise in value over the next year or two, rather than decline.”

“Furthermore, the homes market no longer needs to come to terms with the consequences of a rating agency downgrade of the economy to junk status. It
has already happened!”

*Rosebank-based Ennik Estates is the exclusive affiliate in Gauteng of Christie’s International Real Estate




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