Women's Month: Jenna Clifford - Women Business & Property

By Engel & V?lkers Southern Africa

With August celebrating Women’s Month, Engel & Völkers Southern Africa had the privilege to chat to some of SA’s most influential woman, and gain some insight into their lives on both a professional and personal level by delving into their property insights and preferences.

Q]     What impact do you think woman's right to vote had on our country?

A]     It has made a significant difference. Equality of rights is instrumental to balancing gender disparity and ultimately improving the overall welfare of society. Democracy requires that citizens' interests be heard, deliberated and legislated on. Women are half of the world's population, and as such their voice should be heard in the democratic process. Democracy needs women in order to be truly democratic, and women need democracy if they are to change the systems and laws that preclude them, and preclude societies as a whole, from attaining equality. Most of the world's issues are caused by an imbalance of power which results in an abuse of power and with women's rights changing, this imbalance is correcting itself. Perceptions of women's abilities are shifting - look at Thuli Madonsela, Theresa May, Angela Merkel, Hillary Clinton – the list goes on. The world is beginning to become more conscious and there is a conscious awakening occurring for the first time in 3000 years. Women's rights and their access to education and higher learning is vital to save South Africa's future and the world.
Q]     What is your motto in life?
A]     Be kind, be conscious and always give out joy and love in abundance. I also live by these words spoken by Gary Player - “The harder I practise the luckier I become.”
Q]     Describe yourself in 3 words?
A]     Resolute. Visionary. Passionate
Q]     How do you conquer fears?
A]     I was given an analogy for fear a long time ago which has stuck with me – fear is false evidence appearing real. Once you recognise this – you realise that the fear itself is the inhibitor you need to break through. Therefore, I choose to go through fear - whatever I'm scared of, I face. Once I make my mind up, I trust my Maker and I go for it. The words of a motto which was commonly found on the walls of homes in England and America generations ago reads, “Fear knocked at the door. Faith answered. No one was there” and isn't that the truth?
Q]     What has been the biggest risk you have ever taken?
A]     My life has been full of risks, leaving home at an early age, starting a business on my own, operating a business in a high risk industry. Risks are necessary but must be carefully considered.
Q]     What is the best advice you have ever been given in business, and who gave it to you?
A]     My father taught me a great lesson when I was three years old. He put me on the kitchen counter and told me to jump off, saying that he would catch me. I leapt off the table aiming for his outstretched arms and he moved away, I fell to the floor. I got a huge fright and felt confused and disappointed. He followed by telling me that in life you can't trust anyone, not even your own father. Through years of being in business I have witnessed that sadly you cannot trust anyone - people are largely untrustworthy and history is all the evidence we require of this truth.
Q]     What is your take on property investments?
A]     Property is a safe financial investment if you know what you are doing. It is generally a sure investment, like gold. If you buy right, at the right price and in the right area, then you can only go one way – upwards.
Q]     Which room in your home is most important?
A]     My kitchen. I love to cook and when we designed our home we made sure that the kitchen was large enough to be a       spacious family room that could become the central hub of the house – it's where we spend time and bond as a family and with friends.

Q]     Do you have any interior style tips you can share with us?
A]     I allow what I have to influence my décor style and I would recommend that people do more of this. My great grandparents lived through World War One and taught me the value of money and how to recycle what others might perceive as junk. As a result, I never throw anything away and I have been labelled a hoarder by my husband and my three daughters! Whenever I feel like a change I prefer to repaint or reupholster an old favourite than to start anew. I don't buy things because they're fashionable, I buy only what I love.

  Comment on this Article

  Please login to post comments

Post to my facebook wall
Characters remaining

    Latest Property News
    • 24 Apr 2018
      The thing about the property ladder is that at some point in our lives we all have reason to want to climb a rung or two higher. Sometimes, it’s because we’ve outgrown our previous dream home, or because we want to be in a better neighbourhood that’s closer to work or to schools. Sometimes it’s because our circumstances have changed, and we’re taking care of elderly parents or relatives. Sometimes, it’s just because we want a property that reflects the financial status our hard work has won.
    • 20 Apr 2018
      Whenever changes in the political ecosystem of a traditional property market create uncertainty, smart investors begin to look elsewhere for new opportunities. Property experts at IP Global have analysed the trends and crunched the numbers to find new markets to explore in Europe and the United States.
    • 20 Apr 2018
      Energy and water self-sufficiency are increasingly important factors in home buyers’ choice of property – especially in Cape Town where the extreme drought of the past few years has made municipal supply costly as well as uncertain.
    • 19 Apr 2018
      During the last decade, rampant development has progressively transformed Cape Town’s property landscape with densification being the order of the day, but there are still one or two hidden gems like Scarborough which have retained their original character, offering an inimitable lifestyle and an attractive investment opportunity.
    • 19 Apr 2018
      The rental market is a cut-throat sector of the real estate market that waits for nobody. According to Adrian Goslett, Regional Director and CEO of RE/MAX of Southern Africa, first-time renters need to be fully prepared before they even start the process of looking for a place to rent in order to avoid the disappointment of losing out on their ideal property.
    • 19 Apr 2018
      Choosing to buy your first home instead of continuing to rent is a big decision that will usually take some time to put into action, but the sooner you can save up a sizeable deposit, the closer you will be to reaching your goal.
    • 18 Apr 2018
      Selling your home is no small task and as you will quickly find out, there are a lot of misconceptions about the process. Gerhard van der Linde, Seeff's MD in Pretoria East lists the top 5 misconceptions when you are selling your home.
    • 18 Apr 2018
      The Cape Town municipality is now installing water-management devices at properties that have been non-compliant with the new level 5 water restrictions and there are talks of fines between R5,000 and R10,000 for households that use too much water.
    Subscribe to the MyProperty Newsletter

    Last Name  
    Email Address  
    Email Frequency
    Share this Page

    For Sale Property
    Rental Property
    More Options
    Connect with us