Exceptional weekend sales for newly launched Steyn City Lifestyle Resort

The exceptional interest in the newly launched Steyn City Lifestyle Resort has seen 50% of the first freehold stands released in Phase I and 90% of the 93 apartments released in the new Origin Village sold this weekend.

Sales and Marketing Director Seamus Moore comments, “This equates to R700-million in land and build sales over the opening week alone, revealing just how strong market appetite is for this ‘first of its kind’ property development where pedestrianised living is at the fore and the public has access to already built product and can view the infrastructure investment upfront.”
Steyn City Properties CEO Giuseppe Plumari adds; “We anticipated that there would be large interest in our offering, based on the pent up demand generated during the pre-launch phase of development but we had not anticipated the response fed back from the weekend. The market has now spoken and more than endorsed our unique offering of pedestrian style living, underpinned by a lifestyle like none other that many people thought was out of their reach…until now.”
Quick response
Despite the almost overwhelming initial response, Plumari reports that Steyn City will continue to exceed potential home owners’ expectations by quickly responding to the current amount of attention. “We’ll continue to provide a world-class offering and no prospective buyer’s interest will go unanswered,” he stresses.
To achieve this, the Steyn City Properties Management team is currently analysing the data from the sales achieved during the opening weekend; the outcome of which will determine how best to structure future phases of development to meet and tailor market specific demands. This will see the announcement of new off-plan offerings in the next few weeks to potential buyers and investors .
As part of this well managed approach, a fully operational general enquiry line is now up and running (010) 597-1000 as is the new look website that will allow interested buyers to book a personalised, interactive tour of the Lifestyle Resort and allow them to experience the unique lifestyle by stepping out..
Moore says this sales strategy is best suited to a development of this kind, especially since most of the prospective buyers in the Resort have already expressed interest in the lifestyle that Steyn City presents, as opposed to just the residences for sale.
“This type of experiential tour therefore provides the right type of exposure and a full appreciation of the lifestyle on offer – you can’t express it from a vehicle and driving around – you need to get out in a golf cart and traverse the 15 km boulevard, visit the many leisure hot spots and examine why we are giving you 100 and more reasons to live at Steyn City – after all seeing truly is believing in this unique way of life!”

  Comment on this Article

  Please login to post comments

Post to my facebook wall
Characters remaining

    Latest Property News
    • 20 Feb 2018
      The suburb of Greenstone in Johannesburg east came to be over the last two decades. “In the beginning, it was literally just a hill with not so much as a shopping centre,” says Michael Levy, Property Consultant at Jawitz Properties Bedfordview. Today it has plenty shopping facilities and is fully built, boasting high-density, upmarket housing and residential estates, though still has a few pockets poised for commercial development.
    • 20 Feb 2018
      A major shift in the ageing paradigm has precipitated an equally dramatic transformation in the retirement sector, with modern accommodation options worlds away from the conventional model.
    • 19 Feb 2018
      Possibly one of the biggest sources of contention between landlords and tenants surrounds the rental deposit. “Most tenants rely on getting their rental deposits back when moving, so that they can use it to pay a deposit on their new home. Having it withheld or even having large amounts deducted can lead to a lot of distress,” explains Bruce Swain, CEO of Leapfrog Property Group.
    • 19 Feb 2018
      Situated approximately halfway between Johannesburg and Pretoria, Midrand was established in 1981 and forms part of the City of Johannesburg Metropolitan Municipality. It has become one of the major business hubs in the country with major pharmaceutical, textile, telecommunication and motoring giants situated within its boundaries.
    • 19 Feb 2018
      The PayProp Rental Index Annual Review of 2017 shows that the rental market suffered from much volatility during the year. It kicked off with rental growth spiking in January with weighted year-on-year growth (YoY) growth peaking at 8.3% before dropping to 6.34% in July, dipping down to less than 5% in November and then experiencing a slight uptick at 5.75% in December.
    • 19 Feb 2018
      While most homes in cluster complexes, estates and other gated communities come with at least one garage or carport, residents would often like additional permanent parking or storage areas for things like trailers, bikes, boats and caravans.
    • 16 Feb 2018
      Whether you own a property in a sectional title complex or are looking to invest in one, the financial standing of the body corporate is the single most important thing that can affect your investment or your buying decision.
    • 15 Feb 2018
      One positive consequence of the financial crash in 2008 was the rise in consumerism, especially in the property market, where buyers have steadily become more knowledgeable and more value conscious.
    Subscribe to the MyProperty Newsletter

    Last Name  
    Email Address  
    Email Frequency
    Share this Page

    For Sale Property
    Rental Property
    More Options
    Connect with us