Yes, you can sell a home on a busy road

Neighbourhoods can change dramatically over time, and the suburban street that was so quiet when you bought your home may now be much busier – and noisier – but that doesn’t mean that no-one will buy the property.
“In fact,” says Richard Gray, CEO of Harcourts Real Estate, “there are buyers who may even consider the busy road an advantage, depending on what they intend to do with the property. To some it may spell more visibility for a home-based business or professional practice, for example.
“And there are others who may not even be concerned about the busy road as long as the property is close to shops, schools, public transport and sports venues. There are many young buyers these days who see some traffic noise as a fair trade-off for easy access to the facilities they need.”
However, he says, even if you don’t come across such buyers, there are several ways to make your home more appealing and ensure a sale. “From a noise perspective, a concrete or brick wall between your home and the road is more effective than a palisade fence, and you may want to consider putting one up.”
Gray says other possibilities include creating an entertainment or relaxation area in the part of your garden that is furthest from the road, and installing double-glazing along the face of the house closest to the road.
“But before you go to the expense of doing any of these things, you must know that in all home sales, the factor that has the most pulling power for buyers is the price, so you need to sit down with your agent and set a realistic price in the context of other recent sales in your area, and along the same road.”
He notes that a properly trained and professional agent will not try to suggest that you “test the market” at an unrealistic price level, or conceal from you the fact that your home might sell for less than other properties in the area that are similar but located on quieter streets.
“On the other hand, though, an experienced agent will know how to market your home most effectively by maximising its good features and targeting the most likely buyers. A careful choice of agent is thus the real key to selling a home on a busy road.”

  Comment on this Article

  Please login to post comments

Post to my facebook wall
Characters remaining

    Latest Property News
    • 20 Nov 2017
      Since 2012, sectional title complexes have been leading the South African property market, not only in terms of price growth, but sales volumes as well. Remaining relatively strong, even in the face of 2017’s political and economic turmoil, experts say this market segment could offer valuable insight into South Africans’ property purchase priorities.
    • 20 Nov 2017
      Regardless of whether you are purchasing your first start-up home, downsizing or moving in with roommates, finding ways to maximise small spaces can be a big advantage, says Adrian Goslett, Regional Director and CEO of RE/MAX of Southern Africa.
    • 20 Nov 2017
      Property valued at approximately R1 billion is on High Street Auctions’ sales floor during the month of November, including the much-anticipated sale of the Tshwane Mayoral Residence and the land occupied by one of South Africa’s oldest operating gold mines.
    • 17 Nov 2017
      FWJK has announced the launch of its latest residential brand, the Lil’ Apple, which will be launched simultaneously in two developments in Cape Town and Umhlanga totaling 600 apartments. The Lil’ Apple is set to be a brand of FWJK’s New York style apartments which will be rolled out nationally.
    • 17 Nov 2017
      It’s been a tumultuous year on many fronts, with socio-political uncertainty setting the tone for much of South Africa’s economic activity yet despite this and seemingly counter-intuitively, the residential property market has held up well.
    • 17 Nov 2017
      The EAAB (the Estate Agency Affairs Board) recently claimed that around 50,000 illegal estate agents could currently be operating illegally.
    • 16 Nov 2017
      Penthouses are synonymous with New York – characterised by high-rise living that is decidedly luxurious and spacious. While exclusivity comes at a price, you can still create a “penthouse” look and feel in your existing apartment or even the upstairs bedroom of a double storey house with some clever design changes and styling touches.
    • 16 Nov 2017
      The area has long been popular with kite surfers and, with escalating property prices in Cape Town itself, is increasingly in demand with home owners who work in town, but are looking to invest in more affordable properties.
    Subscribe to the MyProperty Newsletter

    Last Name  
    Email Address  
    Email Frequency
    Share this Page

    For Sale Property
    Rental Property
    More Options
    Connect with us